I don’t get excited about commerce for commerce sake. I’m not interested in selling widgets, life insurance or time shares. I have to be on a mission. It has to be unique, valuable and most of all, helpful. The first question I always ask clients, whether it’s for a video, an e-marketing strategy or a platform of any sort, is always “How can I help?”
If I don’t have that burning desire to help someone, then I’m just spinning my wheels and it will end before it starts. This is the process I have used for more than 15 years. By helping my client, I’m helping myself. Don’t we all get that warm feeling in our bellies when we help someone?
Now I find myself on a somewhat different path. My lifelong obsession with all things physical has brought me to personal trainer certification. Amazing. By slipping accidentally into this realm, I find I will not only be able to help someone cross over into their retirement years without being disabled or crippled or even bed-ridden, I will be helping myself as well. Physician, heal thyself.
Once we move into our fifties and beyond, our physical problems start accumulating. Know anyone over fifty that can’t share their favorite ache or pain or disability? Doesn’t have to be that way. Plus, having physical challenges will mess your head up big time.
I know first hand the benefits of fitness. At 71, I’m in better shape than when I was 19. Hands down. In spite of my many faux pas. What jazzes me is knowing I can help alleviate a lot of the issues we seniors go through. My mother used to say, “youth is wasted on the young.” How right she was. I frittered my youth away as fast as I could fritter it.
I don’t ask how I got here today. I don’t even want to think about it. It’s like that collision you barely missed from years ago. Too painful.
So how cool is this, to have this time of my life to be able to focus on this gift and be able to spread it around? I didn’t realize it at first. I thought personal training just might be just another passing fancy. Of my many. Bonus: all the things I’m learning pertain to me. Today. Wrap it up, I’ll take it.
Diet and exercise has always been a passion of mine as well as a life saver. Why not roll it all up and pay it forward?
So, how can I help?